Alexandra Watkins

Brand Name Expert

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Alexandra Watkins is the author of the new creativity book, "Hello, My Name is Awesome... How to Create Brand Names That Stick" (featured on 5 Amazon bestseller lists), and the founder of Eat My Words, a wildly creative naming firm featured multiple times in The Wall Street Journal and Inc. She is also a frequent guest speaker at MBA programs and have been invited to present on multiple occasions to Stanford GSB, Haas Business School, USF School of Management, and SF State.

Eat My Words' clients include Disney, Microsoft, Wrigley, LPL Financial, Orrick, Fujitsu, Hasbro, Frito-Lay, Del Monte, and leading branding firms (like Landor) who put their good name on our great names.


Interviews

Resources