Peter Shankman

Author, Angel Investor, Marketer, Dell Entrepreneur-in-Residence, NASA advisor, HARO Founder, Ironman, Skydiver.


Peter Shankman is the founder of Help a Reporter Out (HARO), the largest free source repository for journalists in the world, as well as thefounder and CEO of The Geek Factory, Inc., a 15-year-old marketing, branding, and PR company based in New York City with clients worldwide. His PR and social media clients have included AmEx, Sprint, the US Department of Defense, Royal Bank of Canada, Snapple, Saudi Aramco, Walt Disney World, Discovery Networks, Harrah's Hotels, and many others. He is the author ofHe is the author ofNice Companies Finish First: Why Cutthroat Management Is Over--and Collaboration Is InandCan We Do That?!, which has been named one of the six must read PR books by PR Channel, andCustomer Service:New Rules for a Social-Enabled World. He is a frequent speaker and has presented at such venues as South by Southwest, BlogWorld, The Public Relations Society of America, and many other trade shows.Shankman sits on the advisory boards of several companies, as well as on the NASA Civilian Advisory Council.