Episode #1167 Nick Weaver: How eero is Designing Wi-Fi for the Future

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The interview video

Nick and Jenna discuss the evolution of eero as well as the team's collective focus on infusing the brand into each part of the product.


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Nick Weaver

CEO and Co-Founder of eero View Full Profile

Learning Points

  • The mesh network enabling eero to “blanket your home in wifi” and save you from the “buffering screen of death” 
  • The evolution of the connected home and how eero’s building their technology to power it today and in the future 
  • eero’s goal to make technology “an enabler not a frustration” 
  • The role small nuances on their website like “Map Hops” and “Under the Hood” play in educating the community 
  • The full circle of exceptional branding, why it requires your entire team’s focus, and eero’s efforts to hire team members who default to approachability and helpfulness 
  • Why your brand must extend to every part of your product including design, voice, customer experience, social media, etc. 
  • Intuition as a muscle and cultivating the ability to ask "the questions that get you to where you need to go"