Action Trumps Everything by Moe Abdou


Aristotle once said, "For the things we have to learn before we can do them, we learn by doing them."  And for entrepreneurs, that's permission to tinker with ideas.  It's a mindset that entrepreneurial success is an evolutionary process, and one that will never end.  It starts with a small idea and grows into an ongoing experiment that continually reveals what the marketplace accepts and what we have to change.  Growing up, I was rarely encouraged to take 'the road less traveled', instead my generation was more about conformity and stability.  Today, however, that 'road less traveled' might be the only logical path towards a meaningful career.  Modern society calls for fresh thinking and inspired action and when it comes to dealing with an unknowable future;  Babson College President Len Schlesinger passionately suggests that 'If you can't predict the future - and increasingly you can't - action trumps everything.'  For decades now, Babson College has been the preeminent school for 'entrepreneurship of all kinds', and as it's 12th President, Schlesinger is more determined than ever to teach you their method.  In his new book - Just Start - Schlesinger, gives you the playbook to Act.  Learn and Build.  Here's an overview....



Further Reading
  • How MeUndies Made Merchandising Their Competitive Advantage — When MeUndies thinks about their underwear subscription service they compare themselves to Netflix. What the streaming pioneer did for TV, the Los Angeles startup wants to do to your underwear drawer. The goal is to provide monthly subscribers with the staples they love while delivering elements of surprise - Think briefs with donuts and dinosaurs - right to your doorstep.
  • Michael Serbinis: What I've Learned — Visionary Entrepreneur, investor and CEO and Founder of the new healthcare startup, LEAGUE, Michael Serbinis shares what he learned building three disruptive startups, selling two of them and working with Kimbal and Elon Musk.
  • Seedling Relies on Childhood Curiosity to Inspire a Creative Team — On a recent flight home, I spent over an hour browsing a children’s play website, completely enamored by sets like Design Your Own Superhero Cape and Invent Your Own Insects. After sharing Seedling with everyone I know, despite few of my friends having children, I wondered why the brand struck a such a meaningful chord with me.


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